This market size is based on estimates of the overall national market that appeared in an article about the 2010 crop in the State of Michigan. Michigan’s pumpkin production represents approximately 13.5% of the national pumpkin crop.

Geographic reference: United States
Year: 2010
Market size: $66.7 million
Source: “State Rolling in Pumpkins in 2010,” The Detroit News, September 23, 2010, available online here.