Today’s market size comes from a report about U.S. vitamin purchases published by a consumer analytics firm. The report goes into some detail about where people make purchases of vitamins and how that has been changing over the past few years.

Geographic reference: United States
Year: 2012
Market size: $12.2 billion
Source: “Vitamin Market Survey Sees Buyer Deficiency,” Progressive Grocer, August 3, 2012, available online here.
Original source: TABS Group
Posted on August 20, 2012