The market for eBooks is growing and so is the market for the devices used to read those books. As is often the case with a new electronic device, e-reader sales and shipments are in an exceptional period of growth and market penetration. Shipments of e-readers more than doubled between 2009 and 2010. The market sizes presented here do not include Apple’s new iPad which is a hybrid device designed to serve as an e-reader as well as a sort of large iPod Touch.

Geographic reference: World
Year: 2009 and 2010
Market size: 5 million units and 11 million units respectively
Source: The New York Times, Sunday Business, September 12, 2010, page 3
Original source: iSuppli