Today’s market size post provides a measure of charitable giving in the United States last year. Charitable giving was greatly impacted by the recession and financial system melt-down of 2007–2009 but contributions have been rising as the economy recovers, slowly. In 2011, charitable giving totals were up 4% over giving in the prior year but were still 11% lower than the total giving in 2007. Of interest is the fact that contributions made by individuals accounted, in 2011, for 73% of all charitable giving in the United States.

Geographic reference: United States
Year: 2011
Market size: $298 billion
Source: “Giving Statistics,” National Park Service website posting with a great deal of information reproduced from the report listed below as the Original Source. Here is a link to the National Park Service website.
Original source: Giving USA 2012, American Association of Fundraising Counsel.
Posted on September 14, 2012